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Event planning
Tools > Event planning

Event planning

When you have decided to host an event there are some essential questions that you have to ask yourself before you start working on the details.

Check out the checklist directly or go ahead reading below. Under the checklist for event planning, you will find a checklist for food and drink. The checklist asks a few simple questions regarding food and drink and may contribute to better dining experiences.

Download Checklist Event Planning

Download Checklist Food and Drink

The main questions concern the objective of the event

  • Why is this event taking place?
  • What’s its goal?
  • What’s return of investment for this event?

When you have answered those it’s easier to break down the event according to the following questions:

Setting the date

  • When should this event take place?
  • What day of the week?
  • What time of day?
  • Are there any other events taking place that day that may collide with the event?
  • Are there any holidays colliding with the event?

Note: Remember to make time for planning the event, this often talks a lot longer than you expect.


  • Who is your guest?
  • How many guests do you want to come to the event?
  • Who will decide the guest list?
  • Do you have contact information to the guests?

Note: Quite often guests do not show up at the actual event. Depending on what type of event is you can sometime experience a no show percentage of between 10-20 per cent of the guests.


  • Do you have a theme for the event?
  • What season is your event taking place?
  • Is it a casual or a formal event?
  • What’s the dress code?


  • What type of location are you looking for?
  • Does the event location have to be close to other venues taking place?
  • Is the event in or outdoor( or maybe both)?

Note: Setting a theme often helps in choosing the rigth location if you have several options.  If you don’t have a theme it’s always nice to theme the event according to season. An event taking place in spring could have a discrete spring theme.

Photo: new nordic Food II